NBCU BLACK HISTORY MONTH 2022

Roles — Animation and Toolkit

We created these graphics as a refresh for our 2021 visual identity for the NBCU Black History Month Campaign. My role specifically was to step in as animation was in production. I had to take the motion language that was established and ripple it out to the remaining elements. Once all in motion, I then reformatted all to multiple aspect ratios for social and Tool-kitted the elements using a variety of expressions and guides to make the experience working with the graphics as seamless as possible for a team with varying levels of knowlege in After Effects.

I also cut together this sweet little reel using our toolkit.